Tag

Digital Marketing

2 articles

Gen Z Search Behavior TikTok

From Keywords to Conversations: How Gen Z is Abandoning Google for TikTok and ChatGPT

Discover why Gen Z prefers TikTok, Reddit, and ChatGPT over Google for search. Learn how the shift from keywords to conversational queries is reshaping digital marketing forever.

Alex 3. Aug. 2025

SEO AI Overviews Zero-Click Searches

The Shift in Traditional SEO: Why Google Traffic Is Changing

Learn how AI Overviews, zero-click search, and AI assistants are changing organic traffic, and why Shopify merchants need to expand SEO with AI visibility, product data, and measurement.

Alex 2. Aug. 2025